VIETNAM

VIETNAMESE
FOOTBALL FANS

June 2021

1 week duration

 In collaboration with

We Create Content Vietnam

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Everything you need to know

Summary: 

The study aims to understand the perception, consumption and preferences of Vietnamese toward the Football industry.

The Method Research was assisted by the marketing agency We Create Content in the survey design of the research.

5 Min Read

Digital Survey

You will learn: 

TABLE OF CONTENTS

1

ZOOM ON VIETNAM

Macro information

>

2

SURVEY RESULTS

Interactive dashboard

>

3

METHODOLOGY

Profile information

>

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WATCH OUR VIDEO WITH THE MAIN TAKEAWAYS.

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1. ZOOM ON VIETNAM 

Leverage opportunities to score new goals.

Vietnam's top football championship V. League is among the most valued Southeast Asian championships, according to German football site Transfermarkt. 

The country has become known in recent years for its love of local & international football, leading to new opportunities for global brands. Through more content targeted to Vietnamese football fans on the official Facebook accounts, Bundesliga, Chelsea, Borussia Dortmund, Tottenham Hotspur have increased their popularity with a digital presence in the country.

 

During the pandemic in 2021, Manchester City also partnered with SHB Bank in a project for local football development in Vietnam.
 

Vietnam seems to be a strong candidate worthy of SE Asian football throne for the growing popularity of both local and international football in the region.

 

Read full article of "We Create content" here
 

 
 
 
 
 
 
 
 

TO GO FURTHER 

Are you interested in learning more about the football industry in Vietnam?

Click on the titles and discover the complete documentation from our partner We Create Content on this subject:

The purpose of this lite research, is only to showcase work sample. For more respondents, insights or questions about our methodology, please contact: 

The Method Research 

raphael@themethod-research.com

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