LOCATION ANALYSIS - BOARD OF TOURISM
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GO OFF THE BEATEN TRACK IN
THE TOURISM INDUSTRY.
REDISCOVER THE PERCEPTION.
OF A LOCATION.
The Method Research’s on-demand tourism package designed to go deep into the knowledge, the preferences and the perception of a particular audience on a specific place or location.
Anticipate customer needs, spark innovation, personalize your marketing and understand the preferences in the tourism industry to differentiate from the competition.
Stay ahead with the most up-to-date data from your target.
LOCATION-BASED RESEARCH
Understanding the characteristics, preferences, attitudes and opinions of visitors and the travel trade is an important starting point for any tourism destination.
Market Research can also assist in identifying new markets and in monitoring the performance of your tourism sector.
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How likely are you to take a premium tour to visit this monument?
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STEP IT UP A GEAR.
WHAT YOU WILL LEARN
Study on a particular location from specific respondents
Target expectations & motivations
Overview of your industry
Preferences regarding travel and tourism
Evalutation of interest toward offers
Top-of-mind channels and tourism organizations
Online dimension of audience
Current trends and challenges identification
ADDITIONAL OPTIONS
Focus on specific segments
Monthly/Quarterly subscriptions
Additional respondents
Additional qualification
Focus on a specific area
INCLUDED
500 respondents
15 questions
Target Audience defined by the brand
Interactive data reports
Lead time: up to 4 weeks
Country of your choice
Survey in the local language
Dedicated account manager
From
Location Analysis
Get vital insights on one or multiple localization with qualified respondents and compare it to improve your strategy and communication.
Marketing trends
Check the latest trends of your industry and understand how you can use it with your branding and products to maximize your performances.
Target Preferences
Get the exact details on what your audience prefer to avoid costly mistakes and make a better targeting for your marketing campaigns.
OUR INDUSTRY PROFESSIONALS HAVE
TAILORED QUESTIONS FOR YOU
SUCH AS
WHICH OF THE FOLLOWING COMPANIES ARE YOU FOLLOWING ON SOCIAL MEDIA?
WHAT MONUMENT WOULD YOU VISIT FIRST IN THIS PLACE?
HAVE YOU ALREADY SEEN ADS ONLINE OF TO TRAVEL TO THIS CITY?
WOULD YOU BE INTERESTED IN SUCH A PACKAGE FOR YOUR TRAVEL?
WHAT DO YOU ENJOY THE MOST FROM THIS PLACE?
WHICH AD DO YOU PREFER AMONG THESE OPTIONS?
WHICH CHANNEL DO YOU VISIT BEFORE TRAVELING TO THIS LOCALIZATION?
WHAT ARE FOR YOU THE MOST IMPORTANT FACTORS WHEN VISITING A NEW CITY?
HOW LIKELY ARE YOU TO VISIT THIS PLACE? WHY?
+100 QUESTIONS FOCUS ON YOUR INDUSTRY
HOW IT WORKS
Get started with 3 easy steps
Discovery
call
1
Book a discovery call and we will share with you our latest work as well as show you how it can be useful for you.
Package
Definition
2
We adapt and add additional questions and information that will bring more relevance to your brand.
Data collection
& visualisation
3
We collect all the answers in less than a month and provide you with an interactive report as well as our analysis.
WHY CHOOSE
THE METHOD RESEARCH
TOURISM & TRAVEL PACKAGES?
INSIGHTS FROM RESPONDENTS
We survey the local population about their behavior, lifestyle, how they think of your brand and products.
See what consumers think about
your brand, your competition
and the most recent trends in your industry.
Each of them is a perfect fit for a dedicated scenario in the travel & tourism industry to assist you in your strategy, your decision-making and avoid potential costly mistakes.
ADAPTED PACKAGES
Packages developed with experts that are focused on your brand, market and country.
ON-DEMAND INSIGHTS
Get valuable information on customer profiling, current consumer opinions, and the digital presence of your competitor in no time.
FREQUENTLY ASKED QUESTIONS
OTHER PACKAGES
Multi-Location Testing
Insights without boundaries.
Gather critical insights on your target in multiple countries to compare a specific set of insights on the travel industry. Get a clear overview of your market and your competition and always stay one step ahead
Brand Awareness
Location Comparison
Competition Overview
Starting from $12,990
Partnership Evaluation
Reach for the stars.
Measure the interest and preferences of your audience in the context of a partnership. Explore alternative sales and content by asking your customer about the best collaboration they perceive for your organization.
Interest Evaluation
Collaboration Testing
Options Comparison
Starting from $6,990
Customer Journey
Understand, adapt, overcome.
Study the customer journey of your audience, identify challenges and key points to differentiate and innovate on your market. Identify their motivations and expectations toward your industry.
Motivation & Expectation
Online & Offline preferences
Concept & Ad testing
Starting from $7,990
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