CUSTOMER JOURNEY
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KEEP YOUR AUDIENCE
UNDER YOUR RADAR.
GO THE EXTRA MILE TO
UNDERSTAND YOUR CUSTOMER.
The Method Research on-demand's customer insight package designed especially for the travel & tourism industry. Leverage customer knowledge to meet your business goals and assist you in decision-making.
The more you understand the process followed by your current and potential customer in your industry, the easier it is to focus on delivering personalized marketing, build loyal relations and forecast performances.
CUSTOMER-BASED RESEARCH
Study the customer journey of your audience, identify challenges and key points to differentiate and innovate on your market.
Get valuable insights from your target market and have a clear understanding of their preferences with quality insights.
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Would you be interested in such a loyalty program for travels?
STEP IT UP A GEAR.
WHAT YOU WILL LEARN
Study customer challenges to overcome them
Interest in concept, offers, service and products
Feedback on the evolution perspective in the industry
Purchasing habits and preferences when traveling
Understand customer behavior on specific steps
Ad effectiveness and channels of communication
Online & Offline dimension & preferences
Study the customer journey of your target
ADDITIONAL OPTIONS
Focus on specific segments
Monthly/Quarterly subscriptions
Additional respondents
Additional qualification
Focus on a specific area
INCLUDED
500 respondents per location
15 questions
Travel at least once every 3 months
Interactive data reports
Lead time: up to 4 weeks
Country of your choice
Survey in the local language
Dedicated account manager
From
Testing
Test ads and format, confront them directly to your audience. Save budget and avoid under-performing marketing content with the right testing and comparison.
Customer Journey
Understand the process that lead your target to be interested in your offer. Solve challenges, identify key points to differentiate on the market.
Target Preferences
Get the exact details on what your audience prefer to avoid costly mistakes and make a better targeting for your marketing campaigns.
OUR INDUSTRY PROFESSIONALS HAVE
TAILORED QUESTIONS FOR YOU
SUCH AS
DO YOU PREFER TO TAKE THIS STEP ONLINE OR OFFLINE?
WHEN DO YOU PLAN YOUR NEXT INTERNATIONAL TRAVEL?
WHAT WEBSITES DO YOU VISIT BEOFRE TRAVELING?
WHICH CHANNELS DO YOU CHECK BEFORE BOOKING?
WHICH DESIGN DO YOU PREFER FOR A TRAVEL AD?
WHICH STEPS DO YOU PREFER TO TAKE ONLINE THE MOST?
WOULD YOU BE INTERESTED IN A LOYALTY PROGRAM FOR TRAVELS?
WHAT IS YOUR BIGGEST CHALLENGE WHEN PURCHASING ONLINE?
WHAT ARE THE MOST IMPORTANT FACTORS WHEN TRAVELING?
+100 QUESTIONS FOCUS ON YOUR INDUSTRY
HOW IT WORKS
Get started with 3 easy steps
Discovery
​call
1
Book a discovery call and we will share with you our latest work as well as show you how it can be useful for you.
Package
Definition
2
We adapt and add additional questions and information that will bring more relevance to your brand.
Data collection
& visualisationÂ
3
We collect all the answers in less than a month and provide you with an interactive report as well as our analysis.
WHY CHOOSE
THE METHOD RESEARCH
TOURISM & TRAVEL PACKAGES?
INSIGHTS FROM RESPONDENTS
We survey the local population about their behavior, lifestyle, how they think of your brand and products.
See what consumers think about
your brand, your competition
and the most recent trends in your industry.
Each of them is a perfect fit for a dedicated scenario in the travel & tourism industry to assist you in your strategy, your decision-making and avoid potential costly mistakes.
ADAPTED PACKAGES
Packages developed with experts that are focused on your brand, market and country.
ON-DEMAND INSIGHTS
Get valuable information on customer profiling, current consumer opinions, and the digital presence of your competitor in no time.
FREQUENTLY ASKED QUESTIONS
OTHER PACKAGES
Partnership Evaluation
Reach for the stars.
Measure the interest and preferences of your audience in the context of a partnership. Explore alternative sales and content by asking your customer about the best collaboration they perceive for your organization.
Interest Evaluation
Collaboration Testing
Options Comparison
Starting from $6,990
Multi-Location Testing
Insights without boundaries.
Gather critical insights on your target in multiple countries to compare a specific set of insights on the travel industry. Get a clear overview of your market and your competition and always stay one step ahead
Brand Awareness
Location Comparison
Competition Overview
Starting from $12,990
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