
PHILIPPINES
PULSE POLL
August & November 2021 ● Next update: February 2022
Learn more about the local population with our unique set of insights gathered in the Philippines
Summary
The study aims to gather general insights on the population in the Philippines.
It includes various data about the behavior, consumption, and preferences of the Filipino population on multiple subjects.
2 Min Read
Digital Survey
Key Findings
1. FOCUS ON THE PHILIPPINES
Macro Information
89.00
Million
Active social media users in the Philippines
73.91
Million
Internet users connections
in the Philippines
80.7%
Percentage of the population using social medias
96.6%
Share of web traffic
by phone only
76.8%
All platforms included
Percentage of the population that already purchased a product online (on any device)
101.5%
Potential audience reached by Facebook compared
to total population
Websites the most visited
Youtube
Messenger
CURRENT PERCEPTION
MEDIA CONSUMPTION
BRAND PREFERENCES
SPENDING BEHAVIOR
MAIN TAKEAWAYS
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TO GO FURTHER
The purpose of this lite research, is only to showcase work sample. For more respondents, insights or questions about our methodology, please contact:
The Method Research